The Carol H. Williams Agency is a multicultural Marketing, Advertising and Consulting firm. With our focus on the trends that shape the marketplace today, we help businesses reach, engage and create lasting relationships with multicultural consumers, who represent 40% (and growing!) of the US population. Multicultural consumers are becoming the new majority, with +$1.3 trillion in spending power. No longer is it enough for businesses to have only a “general market” approach, multiculturalism is THE strategy.
Carol H. Williams Agency has offices in Oakland, Chicago and New York City.